Social Networks More Popular Than Email

This is big news: Facebook, Twitter, LinkedIn and their kin are reaching more people than email! Add that to the news of huge upheavals in the newspaper business.

I would argue that we're seeing the biggest change in the media landscape since the rise of cable television in the 1970s, or perhaps, even, the demise of network radio in the 1940s.

How can you take advantage of these changes? I think that it's incredibly important to:

  • Have a well-crafted, attractive web site that can be changed very quickly as circumstances warrant, and
  • Maintain and update presences on the social networks that can drive traffic to your web site.

Our customers seem to think so, too. People are realizing that they must have excellent web presences in order to survive and thrive in this economy. Let us know if we can help you!

UPDATE: In a related story, it's being reported that Facebook is generating more traffic to websites than Google.

UPDATE 2: American spend 6% of their total online time on Facebook.

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